The Story Behind GRATIA by Jazz

Jasmeeta Setpal — Founder of GRATIA by Jazz

There was a time when life taught me the true meaning of gratitude.

In 2025, I needed ₹9 crore to save my child. What felt impossible became a miracle when thousands of donors from across the world came forward through crowdfunding to support my family. That journey changed me forever and taught me that gratitude is one of life’s greatest strengths.

That is where the name GRATIA was born — inspired by grace and gratitude.

After spending 12 years in the corporate world, and as a mother to a special child, I wanted to build something meaningful from home while creating a legacy my child could one day cherish, lead, and carry forward with pride.

Fashion had always been close to my heart. Although life once chose finance over fashion for me, my love for timeless styling and elegant clothing never faded. Growing up, I watched my mother beautifully transform fabrics through embroidery and handcrafting, which deeply shaped my appreciation for graceful, timeless fashion.

Today, through GRATIA by Jazz, I curate elegant co-ord sets for modern women who want to feel confident, polished, and effortlessly elegant in every part of their lives.

GRATIA by Jazz is my journey of turning gratitude into purpose, and fashion into something deeply meaningful.